UX/UI Design & Copywriting
Website for Sarner Ski
In 2023 I optimised the design and content for www.sarner.ski. This project brought me loads of joy since I am a mountaineering fanatic myself.
Before the redesign
The design was generally lacking contrast and structure. Some of the copy wasn't very legible. The category tiles weren't very inviting. Layout and spacing was rather messy.
New design
The slider was replaced by one single appealing photo. A clear and bold call to action helps to direct the user to the most importan site. The category tiles now have pictures that represent the category names.
The menu also needed fine adjustment. The menu points received a clearer wording. Customized icons were added to fit the outdoor and ski vibe.
Witty wordplay rounds off the whole experience.
If you have any questions just shoot me a message :) Or go and take a look at www.sarner.ski and buy some nice skis!
Made with ♥️ and a lot of creative anxiety — © 2024 Nina Perz